Reverberate
2012 Finalist

News

Our latest news articles are listed below.


News and views from the team.



Meeting the skills gap

How can agri-food businesses attract and motivate young people? There are not enough young people coming into the agri-food sector to fulfil demand. Reverberate’s Managing Director, Philip Gibson, talked to Steve McLean, Head of Agriculture and Fisheries at Marks & Spencer, to find out more about the issue and what M&S is doing about it.
Reverberate 10:02

Are shows and exhibitions worth attending?

It’s well proven that face-to-face communication is the number one way to engage with customers, especially in the rural sector. So, surely attending an event where hundreds or thousands of people interested in your industry are all in one place is a no-brainer? 
Reverberate 08:31

Protein Challenge 2040: Collaboration and communication in action

Sustainability is a challenge for everyone involved in the agri-food sector. Yet despite a plethora of sustainability initiatives across the industry, is real progress being made? We caught up with Andy Richardson, from Volac, who is co-founder of an innovative new project that has communication and collaboration at its heart and which is gaining momentum...
Reverberate 12:00

Running your own event

Whilst attending large-scale exhibitions can give you access to a large audience, holding your own event can allow more meaningful engagement with a specific group of people. Such events - for example, the launch of a new product, venture or the celebration of an anniversary - are perfect opportunities to invite potential and existing customers, as well as key contacts, and can be a very successful way of fostering brand loyalty and engaging with your target audience.
Reverberate 16:00

I'm purple...

I’m purple, or at least I’m about half red and half blue, when it comes to communication. That’s what I found out during my induction at Reverberate PR earlier this month.
Emily Ball 12:15

An agricultural industry in crisis?

This summer, a week doesn’t seem to have gone by without some mention in the media of falling food prices, struggling farmers and a UK agricultural industry in crisis.

Agriculture: why is it still seen as a second-class career option?

As someone lucky enough to witness the work that occurs within the UK’s agricultural industry, I often find myself wondering why more people don’t consider a career in agriculture.

Welcome to the world of agricultural PR

Want to know what life is like working as an Account Executive for a busy agricultural PR company? Please read on…

The rise of the smartphone

Will increasing smartphone use amongst farmers influence the way businesses communicate with customers within the agricultural sector?

We're recruiting!

We're recruiting! We are currently looking for a new account director to join our team. So if you are looking for a new challenge for the New Year then send us your CV. We look forward to hearing from you...
Mel 10:15

What our clients say

Reverberate has been fantastic to work with. They provided us with invaluable help and guidance on setting up our business ...
Nicola Dew, Nourish
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Our news

How can agri-food businesses attract and motivate young people? There are not enough young people coming in…
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